With all at 100% you get white, and with all at 0% you get black (or the closest your screen can get). Screens use three primary light colours (red, green and blue) to generate all colours. You'll probably want to adopt some of the conventions you observe, but also think about ways in which you can make your design stand out from the crowd. But how can you make that text attractive, and how can you make it easy to follow from such a distance?ĭo a bit of research before you start your design: look at other posters in your subject area to see what the competition is up to. For that reason, assume further that any text on your poster will need to be legible from a distance of about 1 metre. Since your poster is going to be so effective from that distance, you also need to assume that a bit of a crowd will start gathering around your poster. Some of that can be conveyed using attractive, relevant images some of it will be the work of your title text. They've got to think "ooh, that looks interesting let me take a closer look!" and for that reason your poster's topic needs to be clear and understandable from a good 3 metres away. You've got to capture and hold the attention of somebody passing by. How can you make yours stand out?īecause of these circumstances, your poster has a finite amount of time in which to be effective. It's a bit like advertising: there's so much advertising out there on the sides of buses and telephone boxes and street hoardings. Your poster will not be at the top of their list of things to do, and even if it was, your poster has to shout louder than all the other posters to get some attention. There'll be people milling about the conference venue, laden with conference programme, coffee and biscuits, looking for people to network with. If you're presenting a poster at a conference, for instance, there'll be other posters there too. You could then mark out your actual poster size with guides, which is what we're going to look at next.Īcademic posters are generally social animals: you'll seldom see one on its own. So you would need to set your page up to 85.7 x 61.0 if it needs to be printed in this way. Because of your bleed, any cropping along these lines will give a printed image to the edge of the paper with no white excess.Īn A1 poster needs a width of 84.1cm and a height of 59.4cm.Īdding 3mm of bleed to all four sides gives a width of 84.7cm and a height of 60cm.Īdding 5mm margins for the crop marks gives a width of 85.7cm and a height of 61cm. Any content on the edge of your page should overflow into this bleed area.Ĭrop marks are short lines indicating where the printed result should be trimmed to obtain the required paper size. These are in addition to the poster size.īleed is the area outside the desired printed size - typically 3mm. The University's Design & Print service are used to posters produced in PowerPoint, but if you're using an alternative printer (or if you need important detail right up to the edge of your poster), you will need to check requirements for size, 'bleed' area and crop marks and account for those in your page set-up.įor professional use, a PDF should be supplied with a 'bleed' area and a margin containing crop marks. When using PowerPoint, simply make sure you have sufficient margins and none of your important content is too close to the edge. It would be printed on over-sized paper and then trimmed to the correct size. In commercial design work you would extend backgrounds beyond the edge (into what's called the 'bleed' area). It would get very messy.īecause of this, if your design includes content or background to the very edge, a few mm will be missed off and the paper will be trimmed to give a clean line (without any white edges). Printing devices never print to the very edge of the paper, otherwise they'd get ink everywhere.
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